DMC: 32 million social media users in 2024

Investigations and reports
  • 24-02-2024, 19:04
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    Baghdad - INA 

    The Digital Media Center (DMC) confirmed today, Saturday, that users of various social networking sites in Iraq have reached 31.95 million users, equivalent to 69.4% of its total population, in the latest statistics for this year issued on the 23rd of this month of February.

    The center said in a statement received by the Iraqi News Agency (INA): “It has monitored a clear increase in the number of users over the last statistics last year, according to the We Are Social and Meltwater institutions, which specialize in this field.”.

    He pointed out that "the number of platform users has varied in the degree of increase and decrease in platform users over last year, as shown:

    Tik Tok:
    The number has reached 31.95 million users this year, a significant increase over last year, which reached 23.88 million users.


    Facebook:
    It has increased." The number has become 19.30 million, while last year it was 17.95 million users.

    YouTube: 
    The number of users of the platform has become 22.80 million users after it was 24.30 million users last year.

    Instagram:
    The number has become 18.25 million this year, after it was 14 million last year.

    Facebook Messenger:
    The number has become 15.70 million users, up from 15.10 million users last year.

    Snapchat: The number
    has become 17.74 million users, down from 16.10 million . 1.90 million, after the number of users was 1.70 million. The General Supervisor of the Digital Media Center DMC, Muhannad Habib Al-Samawi, confirmed according to the statement : “There is a significant increase in the number of users of some platforms in Iraq, especially the TikTok platform, which reached about 8 million users over last year, and the Instagram platform, which reached about 4 million.” There is also an increase in Facebook and Snapchat platforms by about a million and a quarter and a million and a half, respectively.” He added, "In contrast to this large increase in the number of platform users, we notice a decrease in the number of the YouTube platform, which was the highest in Iraq in terms of number of all platforms, as the number of its users decreased by about one and a half million users."

     He suggested that “the decrease in the number of users on the YouTube platform is related to the user’s trend towards the TikTok platform, which has excelled in providing short clips to users, and has come to prefer it over long clips. This is a trend that includes and applies to the majority of countries in the world where the TikTok platform is largely prevalent and takes up time.” Users, especially from newer generations such as Generation Z.” For his part, Ali Al-Zuhairi, co-founder of the Digital Media Center DMC and its monitoring officer, pointed out that “the DMC team reiterates that the analysis and information contained in this statement are based on statistics from reputable and professional institutions in this field and have their own tools that enable them to reach for these results.